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Jeff Cobb Matt Peterson Celisa Steele

[Bonus] 3 Paths to Tapping the Full Potential of Your Learning Business

A Session by Jeff Cobb , Celisa Steele and Matt Peterson

Thanks to these organizations for supporting the Learning Business Summit.

About this Session

A deeper appreciation for lifelong learning and the need to shift educational experiences online over the past two years have created opportunities for learning businesses. At the same time, many organizations are struggling to find their way in the new learning business landscape, and even those that are growing are likely overlooking key areas of opportunity.

In this session with MapleLMS, we take a closer look at three specific areas of opportunity: business-to-business (B2B) selling (e.g., to corporations, chapters); globalization of content; and mobile delivery. We discuss how learning businesses can assess each opportunity and put the right resources in place to pursue them.

You’ll get actionable insights into how you might capitalize on B2B selling, globalization, and mobile delivery to dramatically expand the reach—and, by extension, the revenue and impact—of your learning business.

October 13, 2024, 05:00 AM

05:00 AM - 06:00 AM

About The Speakers

Jeff Cobb

Jeff Cobb

Co-Founder, Managing Director, Tagoras

Speaker

Jeff coined the term "learning business." Through his writing, speaking, and advising, he helps those organizations focused on the business of continuing education, professional development, and lifelong learning increase their reach, revenue, and impact.


Celisa Steele

Celisa Steele

Co-Founder, Managing Director, Tagoras

Speaker

Celisa has worked in and for learning businesses for over two decades and is committed to developing resources to help them improve their reach, revenue, and impact.


Matt Peterson

Matt Peterson

Relationship Director, MapleLMS

Demonstrator
Matt Peterson

BenchPrep

BenchPrep is an award-winning learning platform specializing in certification training, exam preparation and continuing education. BenchPrep enables associations and credentialing bodies to grow their education programs and better support their learners throughout the lifelong learning journey.

Main Patron

Blue Sky eLearn

Blue Sky eLearn is an eLearning solutions provider empowering organizations to create innovative educational experiences. Our award-winning Path LMS and services, including learning development and virtual event management, have connected millions of lifelong learners globally for over 20 years.

Main Patron

Cadmium

We stand at the intersection of event, learning, and video technology; providing an integrated suite of solutions that streamline event management and continuing education.

Main Patron

Evermed

Evermed's software helps professional associations launch and operate personalized, Netflix-style content library in 90 days without hiring new staff or dealing with IT overwhelm.

Main Patron

MapleLMS

MapleLMS is a Learning Management System for associations of all sizes seeking scalable tools to deliver e-learning and professional development to members and learners. MapleLMS is easy to deploy and can be managed by non-technical users. MapleLMS can integrated seamlessly with your CRM or AMS.

Main Patron

Thought Industries

Thought Industries: a platform that’s powerful, not complicated. Delivering exceptional learning experiences that drives business outcomes, with a technology that grows with you. Get started at www.thoughtindustries.com.

Main Patron

TopClass LMS by ASI

TopClass LMS by ASI provides the tools for you to deliver value to learners at every stage of their career. Our award-winning learning system delivers professional development experiences for education and certification programs, to increase non-dues revenues and drive growth in member engagement.

Main Patron

1EdTech

1EdTech is a united community committed to achieving an open, trusted, and innovative education technology and digital credentials ecosystem that serves the lifelong needs of every learner. 1EdTech gives a voice to all stakeholders working to improve educational opportunities for the greater good.

Main Patron

Artisan Learning

Artisan Learning partners with organizations and associations to create custom learning solutions that educate, advocate, and generate revenue. We cater to your audience, ensuring industry and mission alignment, delivering engaging courses from scratch or by converting existing training to LMS/LRS.

Main Patron

IACET

IACET (International Accreditors for Continuing Education and Training) accredits continuing education providers around the world to deliver quality learning while inspiring continuous improvement.

Main Patron

PAR

Professionals for Association Revenue (PAR) is a membership community that supports and connects association teams to the opportunities, strategies and techniques that lead to better business outcomes for associations.

Main Patron

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