[Bonus] Why and How to Make Practice (a Bigger) Part of Your Portfolio
A Session by Jeff Cobb and Celisa Steele
About this Session
At the core of any learning business is the goal of ensuring that learners not only expand their knowledge but also apply it. To support that goal, learning businesses offer products and services. But many portfolios are short on practice options, even though practice is pivotal in reinforcing learning and effective in all situations from preparing for high-stakes credentialing exams to implementing new procedures on the job.
Drawing on a forthcoming executive briefing from Leading Learning titled “Practice Makes Profit: The Business and Learning Case for Practice,” this session unpacks why adding more practice opportunities to your portfolio is good for your learners and for your bottom line. We look at specific approaches to building more practice opportunities into your offerings.
Jeff Cobb and Celisa Steele, co-founders of Tagoras and Leading Learning, lead this session, which is sponsored by BenchPrep. Emily Leary, BenchPrep’s VP of professional services, adds her advice.
About The Speakers
Co-Founder, Managing Director, Tagoras
Jeff coined the term "learning business." Through his writing, speaking, and advising, he helps those organizations focused on the business of continuing education, professional development, and lifelong learning increase their reach, revenue, and impact.
